B2C SaaS User Acquisition Template

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This is a user acquisition template designed for B2C SaaS companies with several acquisition channels assumed. Some SaaS unit economic metrics are also referred and calculated automatically in the template to help you build up your acquisition and growth forecast of your user acquisition.

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You'll get a link to a google sheet where the user acquisition template is built up. You can download it as excel, or make a copy to your own Google Drive for future use. Make sure you read the "README" tab and the notes in the template to fill in your own data or make changes to apply to your business.